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Dreamforce Tips from the Veterans


Calling all Dreamforce goers! The hour is swiftly approaching that we all meet in San Francisco for an extravaganza of marketing and business fabulosity. We will learn, we will laugh, some of us might cry (if you’re wearing really uncomfortable shoes) and we will ALL celebrate. It’s going to be awesome, and we should all do everything we can to make the most of it.

We want to expand on some tried and true conference-going tips from experienced conference goers, to help you stay comfortable, learn and most importantly, have fun.

Come Prepared
Create an action plan and strategy document before hand, and map out your goals. This way, you can get the most out of your experience.

This includes: Continue reading “Dreamforce Tips from the Veterans” »

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3.5 Tips for Building Your Prospect Profile


I love the show Criminal Minds. For those less familiar, Criminal Minds is a whodunit crime drama centered around the psychological makeup of the “unsub” (i.e. police speak for bad guy). Hotch and his team of crime-fighting superstars spend the entire episode analyzing clues and building a profile of the suspected murderer. Continue reading “3.5 Tips for Building Your Prospect Profile” »

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Casey Cheshire is a true Digital Marketing expert who has mastered the art leveraging online marketing techniques to help drive top-line revenues for the organization. Casey and his team bring to the job a level of passion about digital marketing that gets people excited. I’d recommend them for any organization that is seeking a Digital Marketing pro to help take their business to the next level.
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Cheshire Impact takes the time to listen to what you are trying to accomplish and offer good ideas for options. Then they work with you to put it together. Their follow-up has been an unexpected bonus as well.
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